“I don’t have enough time to meet the unreasonable expectations of my demanding customers who want to pay me a fraction of the value of what its worth.”
You are not alone. Welcome to the world of “Better, Cheaper, Faster”.
Here are the realities facing business today:
1/ Customers are more knowledgeable and have higher expectations.
2/ It is no longer enough to be #2 or even 1a
3/ Intensity of competition is increasing
4/ Many historical barriers to competition have been minimized or eliminated entirely
5/ What differentiated your offerings from competition before is now a minimum standard
6/ Margin shrinking increasing in commoditization. There is always someone willing to do it cheaper.
7/ Speed is key. Speed can move you ahead. Speed can kill you.
The reality is that in today’s competitive environment, you need specialization in every aspect of your business.
Businesses need to focus on their core competencies. Put simply, do what you the best at, and find others (suppliers, business partners, etc..) to the other things. This is where ColoteloLee comes in. We will always deploy the appropriate subject matter experts for the project, not generalist, even if we have to go find them somewhere else.








